The optimized pages went live on the site on 28 July 2026. Search results before that date reflect the site as it was beforehand.
Everything on this page covers unpaid search only: organic search engines, AI assistants, and Google's own profile and search surfaces. Paid ads, direct visits, social, email, and other referrals are excluded, as are our own testing visits.
Every unpaid search source that sent at least one visit in either period, grouped by the kind of surface it is. Each figure shows this period on top, the previous period and its change below. Click any column to sort.
People who reached the site from an AI assistant such as ChatGPT or Gemini, rather than from a traditional search results page. This is the part of AI visibility that can be measured directly today.
Where the site stands on being cited inside Google's AI Overviews and AI Mode.
Google reports how often a site appears inside its AI answers only inside its own console, which this report cannot pull automatically yet. When an export becomes available, the figures will appear here.
Every search the site ranked in Google’s top 10 for between Sep 1 – Sep 28, 2026, all countries combined. TRUE under US or Canada means that query also averages a top-10 position in that country on its own; FALSE means it does not. This tab always shows the fixed 28-day Search Console window — the Period switch does not change it, but the Country and Keywords switches do. Google leaves very-low-volume searches out of this data entirely, so the true total is slightly higher.
Counting the queries in the table below by the position they rank at: 1 = this many queries at position 1, 2 = this many at position 2, and so on.
Of the 450 top-10 queries, how many also hold a top-10 position in each country on its own. A query can rank top 10 overall and still sit outside it in one country, because smaller markets can rank differently.
Click any column heading to sort.
Every page with search activity this period against the one before, grouped by how far through SEO+GEO Optimization it is. Filter or sort any group, and open a row to see the keywords that page ranks for and how each one moved.
When a page starts ranking for more searches, the new ones almost always enter low, near the bottom of what Google shows. Those low positions get averaged in with the established ones, so the average rank gets worse on paper at the very moment the page is gaining ground.
A page whose keyword count is climbing while its average rank slips is usually growing, not slipping. The reverse, a falling keyword count, is the one worth looking into. Open any row to see which individual keywords moved and in which direction.
Some pages show a dash instead of a keyword count, for one of two reasons. Not reported means Google published how often the page appeared and where it ranked, but not which searches produced it: too few people ran each one, and naming them could identify a person. Across the whole site that is about a fifth of all appearances. Indexing checks only means the searches Google did name were people or tools checking what is listed, rather than anyone looking for the service, so they are left out of the keyword count. Either way the page is appearing in Google.
Google sometimes sends someone straight to a section part-way down a page rather than to the top of it, and it reports that as a separate address with a # on the end. Links carrying tracking tags, the ones ending in ?utm_source, are reported separately too. They are all the same page.
Combine section links, switched on by default, adds them back into the page they belong to and notes how many were combined. Views and clicks are added together, and the keyword count is the number of distinct searches across all of them, so nothing is counted twice. This matches the figure Google itself reports when you filter Search Console to that page. Switch it off to see every address separately.
Every page written or rewritten as part of SEO+GEO Optimization, listed in full whether or not it has picked up search traffic yet.
Service pages, older posts, and anything else that predates SEO+GEO Optimization and has not been rewritten yet.